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Business profile photo for Masonboro Realty, Inc.

Masonboro Realty, Inc.

Management

Lori Speight

Owner and Broker

Business profile photo for Masonboro Realty, Inc.

Contact Information

About

Masonboro Realty, Inc. began in December 2003. The company is locally owned and operated by Wilmington native, Lori Speight. Masonboro Realty is a customer service-oriented business that currently serves the following areas: Wilmington, Wrightsville Beach, Carolina Beach, Kure Beach, Hampstead, Scotts Hill, Leland, Belville, Topsail Beach, and Surf City. The company offers complete real estate brokerage services in all of these locations. Masonboro Realty can also provide clients with both buyer and seller real estate services anywhere in the United States through our extensive agent referral network. More than two-thirds of Masonboro Realty's annual business comes from referrals by both current and former clients as well as from personal friends.

Why we like Masonboro Realty, Inc.

Masonboro Realty, Inc. has a 23+ year track record (founded 2003) as a locally owned boutique brokerage led by Wilmington native Lori Speight, combined with exceptional client satisfaction metrics including a >66% referral rate and consistent testimonials praising personalized service, clear communication, and stress-free transactions across buying, selling, and foreclosures. In comparative analysis against larger competitors on platforms like Yelp/Angi directories (e.g., Intracoastal Realty, Nest Realty, or Keller Williams teams with high transaction volumes), Masonboro stands out for its niche strength in hyper-local coastal expertise (serving Wilmington through Surf City) and relationship-driven model that generates repeat/referral business, rather than sheer volume. While big firms dominate raw sales counts, Masonboro's verified high recommendation rates (100% on Facebook) and emphasis on making clients feel supported differentiate it for buyers/sellers prioritizing personal attention and community-rooted service in the competitive Wilmington market.

Pros & Cons

Pros

  • Exceptional personalized customer service consistently praised in testimonials for going above and beyond, including working at all hours of the day and night to make the buying/selling process smooth and enjoyable.
  • Strong referral-based business model with more than two-thirds of annual business coming from referrals by current/former clients and personal friends, indicating high levels of trust and satisfaction.

Cons

  • Small operation (1-4 employees per directory data) with potential capacity constraints during high-volume periods or for highly complex/large transactions
  • Limited digital presence, making business harder to find and contact

Review Scores

Facebook5.0
Google4.6
Yelp5.0

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